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| ID #: | 39270742 | |||||||||||||||
| Title: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Description: |
Report on Customer relationship Management (CRM) in Canada. Includes: Leading CRM activities by SME manufacturers that successfully increased exports of recent innovative products, CRM investment volume by sector (in-house vs. outsourced), CRM investment intensity (% of sales), CRM investment trend (2005-2009), Forecasted outsourced CRM investment (2012) Marketing services sector revenue growth, Employment by CRM function (Market research marketing/promotion, Business development, Customer feedback and support) Use of CRM technology to manage CRM functions, Integration level of CRM technology functions (linked to back-end systems, customers' systems, suppliers' systems), Outsourcing of CRM technology functions by size of firm (application service provider (ASP)) Business development technology currently in use (Individual contact management, Multi-module CRM, Lead management solution, Collaboration tool) Use of CRM technology to collect customer or visitor information online to build customer or visitor database, to provide users with the ability to customize the information they see when entering the system, to provide online after-sales support for customers, |
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| Publication Date: | 11/17/2010 | |||||||||||||||
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| Location Type: | Online | |||||||||||||||
| Geography: | Canada | |||||||||||||||
| Hyperlink 1: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Posted/Updated: | 11/17/2010 | |||||||||||||||
| ID #: | 39269202 | |||||||||||||||
| Title: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Description: |
% of Canadian adults were contacted to
participate in a research survey that actually turned out to be an attempt to sell them a product or service or ask for a donation [fraudulent telemarketers] % of Canadians feel surveys and polls serve a useful purpose, % agreed participation in surveys gives people the opportunity to influence public policy issues, % agreed that public opinion surveys lead to products, services and public policies that better meet consumer needs and wants. [Market research firms] |
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| Publication Date: | 5/5/2009 | |||||||||||||||
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| Location Type: | Online | |||||||||||||||
| Geography: | Canada | |||||||||||||||
| Hyperlink 1: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Posted/Updated: | 12/1/2009 | |||||||||||||||
| ID #: | 39265618 | |||||||||||||||
| Title: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Description: | Annual total investment in public opinion research by the Canadian federal government. Report details top purchasing departments and agencies, research type (advertising, policy development & program evaluation, market research, web testing, quality of service), Research firm rankings by business volume, Complete listing of departments and agencies by business volume. [marketing research firms] | |||||||||||||||
| Publication Date: | 2/1/2009 | |||||||||||||||
| Frequency: | Annual | |||||||||||||||
| Location Type: | Online | |||||||||||||||
| Geography: | Canada | |||||||||||||||
| Hyperlink 1: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Posted/Updated: | 4/1/2009 | |||||||||||||||
| ID #: | 39265999 | |||||||||||||||
| Title: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Description: | Total gross billings for Canadian marketing research firms (2005 vs. 2006), % breakdown of gross billings by type (B2B Research, Qualitative Research, Sub-contracted to other Canadian MR Firms, Largest industries: Packaged goods, Financial services, Health/Medical/Pharmaceuticals, Data Collection: Telephone research, Online research, Mail, Most common types of studies: Customer Satisfaction Research/CSM, Tracking studies, Public Opinion, Client Sector: Private, Public/Not-for-profit) [market research firms] | |||||||||||||||
| Publication Date: | 2/1/2008 | |||||||||||||||
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| Location Type: | Online | |||||||||||||||
| Geography: | Canada | |||||||||||||||
| Hyperlink 1: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Posted/Updated: | 2/27/2008 | |||||||||||||||
| ID #: | 39264864 | |||||||||||||||
| Title: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Description: | Total value of the Global and Canadian market research markets (2005), Expected % annual growth for the coming years, % of research spend on quantitative, qualitative and other (desk/secondary analysis), % of spend by method of collections (face-to-face, telephone, online, focus groups), Telephone survey response rates. [market research firms] | |||||||||||||||
| Publication Date: | 8/13/2007 | |||||||||||||||
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| Location Type: | Offline | |||||||||||||||
| Geography: | Global, Canada | |||||||||||||||
| Hyperlink 1: | This information available to subscribers only. For more information click here | |||||||||||||||
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| Posted/Updated: | 8/15/2007 | |||||||||||||||