Most frequent ways to solicit Canadians for charitable donations (telephone, e-mail, social networking sites, % of Canadians are trusting of online donating, online retail purchases, online banking

% of Canadians donated via social media, % think donating by text messaging is secure, % of Canadians identify the following as important or very important factors in motivating them to make charitable donations online: easier/faster, more traceable, safer/more secure, can confirm legitimacy of organization I'm donating to

% change in Q4 2011 online spending

Busiest shopping day of 2011, transactions per second

% increase in spending on Boxing Day week, % increase in men's clothing, stationary, cosmetics, apparel, consumer electronics.

%^ have a good or strong understanding of how donating impacts them from a tax perspective [charitable donors]

Impact of economic downturn [Financial Crisis 2008] - % experiencing difficulty fulfilling mission because of economic downturn, % agree their existence is at risk because of the economic downturn, % confident about future

Measures taken to address economic downturn. (e.g. reduced overhead costs, Used reserve funds, Increased reliance on volunteers, Reduced services/programs, reduced number of paid staff, Collaborated with another organization to reduce expenses)

% report decrease in various revenue sources and their impact on revenue (Donations from individuals (charitable donors), Investment income, Corporate sponsors, donations & grants, Foundation grants, Government, Membership fees, Fees for goods and services)

Details provided for operating charities and foundations