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ID #:   39268848
Title:   This information available to subscribers only. For more information click here
Source:  
 
Description:   Overview market and media reach data. Includes: Population size, home language by metropolitan area, retail sales.

Advertising revenue and growth by medium (TV - national, local, network, specialty, infomercial, Radio, Daily newspaper, Consumer magazine, Outdoor and transit (out of home OOH), Internet (Search, E-mail, Video, Display, Directories), Catalogue/direct mail, Phone directories (Yellow Pages) [Advertising spend by segment]

TV audience share by network, viewing habits, % penetration of VCR, DVD, PVR, satellite TV, digital TV by province, metropolitan area, Average weekly hours per viewer tuned by station by gender, children & teens

Average weekly hours radios tuned by gender and age group, Radio audience composition by time block, Share of radio hours tuned by major station

Newspaper (daily & community) readership by age, Weekday readership of free dailies, Circulation of specific newspapers and magazines, typical ad rates

Out of home ad rates (billboards), Weekly average in-town kilometres travelled per capita, Transit advertising rates

Total unique Internet visitors by household income, connection speed [High Speed Access], Unique visitors to Facebook April 2007 - Nov 2008 [social networking sites], Average minutes per visitor to Facebook by age group, Search engine market in Canada, Number of unique visitors to online gaming sites by gender and age group,

Also see previous issues for slightly different details:ID: 9636 & ID: 39264384, ID: 39265072 & ID: 39267296

 
Publication Date:   11/1/2009
Frequency:   Annual
Location Type:   Offline
Geography:   Canada, some provincial & metropolitan detail
 
Hyperlink 1:   This information available to subscribers only. For more information click here
Hyperlink 2:  
Location 1:  
Location 2:  
 
Notes:  
Posted/Updated:   11/6/2009
 
 
 
ID #:   39268238
Title:   This information available to subscribers only. For more information click here
Source:  
 
Description:   Advertising expenditure forecast (2008-2011) Includes highlights by sector (Internet, Out of home (OOH), radio, TV, newspaper, magazines (periodicals) [Advertising spend by segment]
 
Publication Date:   4/17/2009
Frequency:    
Location Type:   Online
Geography:   Canada
 
Hyperlink 1:   This information available to subscribers only. For more information click here
Hyperlink 2:  
Location 1:  
Location 2:  
 
Notes:  
Posted/Updated:   4/17/2009
 
 
 
ID #:   39267296
Title:   This information available to subscribers only. For more information click here
Source:  
 
Description:   Overview market and media reach data. Includes: Population size, home language by metropolitan area, retail sales.

Advertising revenue and growth by medium (TV - national, local, network, specialty, infomercial, Radio, Daily newspaper, Consumer magazine, Outdoor and transit (out of home OOH), Internet, Catalogue/direct mail, Phone directories (Yellow Pages) [Advertising spend by segment]

TV audience share by network, viewing habits, % penetration of VCR, DVD, PVR, satellite, digital TV by province, metropolitan area, Average weekly hours per viewer tuned by station by gender, children & teens

Average weekly hours radios tuned by gender and age group, Radio audience composition by time block, Share of radio hours tuned by major station

Newspaper (daily & community) readership by age, Weekday readership of free dailies, Circulation of specific newspapers and magazines, typical ad rates

Out of home ad rates (billboards), Weekly average in-town kilometres travelled per capita, % of population has taken transit in the last week by age group, Transit advertising rates

Total unique and average daily Internet visitors, Online video audience in Canada, Online videos viewed per month, Online advertising spending (2004-2007, 2011 (f)), Internet audience by gender and age group, income, Top 30 Internet properties in Canada

% of Canadians currently download mobile video (cell phones, smartphone), % have mobile Internet access, % of wireless subscribers sent at least one peer-to-peer text message in March 2008

Also see previous issues for slightly different details:ID: 9636 & ID: 39264384 & ID: 39265072

 
Publication Date:   9/29/2008
Frequency:   Annual
Location Type:   Offline / Online
Geography:   Canada, some provincial & metropolitan detail
 
Hyperlink 1:   This information available to subscribers only. For more information click here
Hyperlink 2:  
Location 1:  
Location 2:  
 
Notes:  
Posted/Updated:   10/1/2008
 
 
 
ID #:   39267298
Title:   This information available to subscribers only. For more information click here
Source:  
 
Description:   Total advertising spending (1998 - 2007), Advertising spend by segment (2007) (TV, Radio, Daily newspaper, Consumer magazine, Outdoor and transit (out of home OOH), Internet, Catalogue/direct mail, Phone directories (Yellow Pages)

TV advertising (2003 - 2007) (conventional vs. specialty), Internet ad spend by category (search, video, e-mail, classifieds/directories, display), Newspaper advertising by category (national, local, classifieds), Radio advertising by format (AM, FM).

 
Publication Date:   9/29/2008
Frequency:    
Location Type:   Offline
Geography:   Canada
 
Hyperlink 1:   This information available to subscribers only. For more information click here
Hyperlink 2:  
Location 1:  
Location 2:  
 
Notes:  
Posted/Updated:   10/1/2008
 
 
 
ID #:   39265072
Title:   This information available to subscribers only. For more information click here
Source:  
 
Description:   Overview market and media reach data. Includes: Population size, home language by metropolitan area

Advertising revenue and growth by medium (TV - national, local, network, specialty, infomercial, Radio, Daily newspaper, Consumer magazine, Outdoor and transit (out of home OOH), Internet, Catalogue/direct mail, Phone directories (Yellow Pages) [Advertising spend by segment]

TV audience share by network, viewing habits, % penetration of VCR, DVD, PVR, satellite, digital TV by province, metropolitan area, Average weekly hours per viewer tuned by station by gender, children & teens

Average weekly hours radios tuned by gender and age group, Radio audience composition by time block, Share of radio hours tuned by major station

Newspaper (daily & community)/magazine readership by age, Circulation of specific newspapers and magazines, typical ad rates

Out of home ad rates (billboards), % of population has taken transit in the last week, Transit advertising rates

Internet users by age group and household income, Online activities - % Conduct banking transactions, research trips, Comparison shop, Search for or view real estate, Listen to online radio, Use online photo service, Visit blogs.

Also see previous issues for slightly different details:ID: 9636 & ID: 39264384

 
Publication Date:   9/24/2007
Frequency:   Annual
Location Type:   Offline / Online
Geography:   Canada, some provincial & metropolitan detail
 
Hyperlink 1:   This information available to subscribers only. For more information click here
Hyperlink 2:  
Location 1:  
Location 2:  
 
Notes:  
Posted/Updated:   9/23/2007
 
 
 
ID #:   39264384
Title:   This information available to subscribers only. For more information click here
Source:  
 
Description:   Overview market and media reach data. Includes: Population size, home language by metropolitan area and retail sales for urban market over 100,000 (total & per capita)

Advertising revenue and growth by medium (TV - national, local, network, specialty, infomercial, Radio, Daily newspaper, Consumer magazine, Out door and transit (out of home OOH), Internet, Catalogue/direct mail, Phone directories (Yellow Pages) [Advertising spend by segment]

TV audience share by network, viewing habits, % penetration of VCR, DVD, PVR by province, Average weekly hours per viewer tuned by station by gender, children & teens, Specialty station reach by population market

Average weekly hours radios tuned by gender and age group, Radio audience composition by time block, Share of radio hours tuned by major station

Newspaper (daily & community)/magazine readership by age, Circulation of specific newspapers and magazines, typical ad rates

Out of home ad rates (billboards), % of population has taken transit in the last week, Transit advertising rates

Internet users by age group and gender.

Also see previous issues for slightly different details:ID: 9636.

 
Publication Date:   10/16/2006
Frequency:   Annual
Location Type:   Online
Geography:   Canada, some provincial & metropolitan detail
 
Hyperlink 1:   This information available to subscribers only. For more information click here
Hyperlink 2:  
Location 1:  
Location 2:  
 
Notes:   Hyperlink 1 to current issue. Hyperlink 2 to previous edition.
Posted/Updated:   5/11/2007
 
 
 

 

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